Hey, I am Sydney Lorraine. I coach non-technical business owners how to evaluate and leverage technology to run their business efficiently and profitably.

Join The Program

I want to help build your app business model the right way. In my program we will go over the business model and development strategy you need in order to earn 5 figures within your first year – all without writing code.

We will cover how to structure your business model to make 5 figures, that’s at least $10,000! And if you don’t know how to code, don’t worry, I’ll teach you how to strategize your development, develop and launch your app. Plus I can promise you 100 app users in 30 days after launch and successful tactics to get free funding for your idea.

Join My Group Coaching Program To Launch Your App
Registration Closed


If you have an app idea, you want to create an app for your business that creates another revenue stream or offer app development services this group coaching program is for you! No technical experience is required. You just need an idea and the work ethic of a hustler.


When you complete the group coaching program you will have:

  1. A Business Model
  2. A Plan for Your MVP
  3. Qualified Leads
  4. An App Beta Version
  5. Pitch Decks


This program will:

  1. Save you development dollars
  2. Speed up your process
  3. Create accountability to get it done
  4. Mitigate a lot of common error
  5. Start creating a buzz and a few dollars

Hustlers Huddle

Week 1 – Understanding Your MVP
Week 2 – Tech Business Model
Week 3 – Plan Your App or Services
Week 4 – Q & A w/ Show & Tell
Week 5 – Get App Sign Ups
Week 6 – Developing Your MVP
Week 7 – Launch Beta App
Week 8 – Finding Funding

Program Delivery

Tuesdays – 1 hour Group Coaching via Zoom Web Meeting
Thursdays – 30 minute Group Q & A & 30 minute Tutorials
Assignments to apply lessons
One 30 minute one on one

Get Notified When Program Opens Again


Q. Will group coaching sessions be available for play back?

A. Yes, all group coaching, Q & A’s and Tutorials will be recorded and you will have lifetime access to them.


Q. Will I get any one on one help with my idea?

A. Yes, you get to schedule 30 minute with me one on one during the program.


Q. Do I have to share my idea, what if someone steals it?

A. Sharing is encouraged, but details of your idea do not have to be shared.


Q. Will there be assignments?

A. Yes, each week there is a d-i-y activity to apply what was discussed in the group coaching sessions.


Q. Will we cover development for iOS and Android?

A. Yes.


Q. Is this something I can do while I have a full time job?

A. Yes, everything is recorded for you to do on your own time plus we have one on one sessions to answer your questions.


Q. I changed my mind, can I get a refund?

A. You may request a refund before the end of the first week of the program. Email: support@sydneylorraine.com 


Q. I have more questions.

A. Feel free to shoot me an email at me@sydneylorraine.com

Sydney Lorraine Davis, a Western Michigan University alumna, is a System Integration Specialist for Michigan’s largest electric and natural gas utility. At Consumers Energy, Sydney leads at all levels of the organization to develop self-sustaining systems to support start-up teams that launch high business-value solutions with a goal to deliver millions in margin back to the company. She supports the start-up teams by organizing resources and facilitate working sessions to encourage diversity of thought with senior leadership, marketing, sales, operations, information technology and product development to drive the best solutions for customers.

Sydney is on a mission to close the gap in the tech industry with women of color and prepare them for leadership. Her creative spark ignites multiple entrepreneurship endeavors. Sydney’s passion for helping others gave her the idea to turn her two passions, charity and technology, into an idea called Giver. In 2016 at Google’s Startup for Entrepreneurs weekend in Grand Rapids, Sydney pitched and refined her business model for a mobile phone app that allows users to send a specified dollar amount to a business for someone in need to retrieve the goods or services. Her business idea placed 9th out of 140 and 1st in the final business model pitch competition. Since, Sydney herself has been programming the application to integrate with secure payment gateways to protect app users, communicate with broad range point of sales systems for seamless transactions and building partnerships with businesses to rewards app users for their charity. The rapid progress of the app has won Sydney funding & mentorship for further development by winning Spring Arbor University “SpringBoard” pitch competition. Her entrepreneurship and community service continues with a more sleeve-rolled and hands-on approach as well.

Sydney is the Co-Owner and Tech Lead for Hype Digital Innovation, a mobile solution company for non technical small business owners. She also is a public speaker educating business owners on the power of mobile user engagement, she teaches anyone how to develop smart phone apps and build websites without writing code. Sydney is a great coach and innovative leader in the tech industry helping multiple generations stay on the leading edge of technology.